bookmark_borderA night at the Majestic, March 1913

The first fifty years or so of the twentieth century were the heyday of Dallas's "Theater Row." If you're not familiar with that term, it refers to the now long gone entertainment district that once comprised approximately four blocks of Elm Street, just to the west of pre-Central Expressway Deep Ellum. For several decades, this stretch of Elm between Akard and Harwood was lined with theaters showcasing the latest in modern entertainment. Before the ascent of Hollywood, a theatergoer might find a vaudeville show or Nickelodeon-style film to his or her liking. By mid-century, it might instead be a big budget Cinerama feature showing inside one of multiple big picture palaces. The brightness of the marquees and street lamps illuminating the night sky gave Theater Row the nickname of Dallas's "Great White Way."
Looking down Dallas's Theater Row in 1942
Looking down Theater Row in 1942
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